WFAA-TV’s Outdoor Art Project Inspires Imitators in Dallas

It was 100 degrees in Dallas yesterday and that helped inspire Facebook Live posts at WFAA, the TEGNA-owned ABC affiliate in Dallas. It was a riff on the classic TV news cliché of frying an egg on the sidewalk on … Read More

Reviewing Facebook’s Branded Content Policies

Using Facebook to drive meaningful revenue has been a challenge for broadcasters and other content producers since they joined the platform. Today, there are more options than ever on Facebook to partner with advertisers or brands, but we’ve heard from … Read More

Top 20 Market Report: Dallas-Fort Worth (6/26-7/26)

Every Wednesday, Share Rocket takes a look at one of the top 20 DMAs in the country and analyzes the last 30 days of data from Facebook, Twitter, and Instagram in that market. If you’d like to know more about … Read More

Share Rocket’s Top 10 DMA 2nd Quarter Social Review: #6-10

With another quarter in the books, Share Rocket is taking a look back on our data for the top 10 markets in the country to track the performance of the top local broadcasters. From April the Giraffe’s birth (finally!) to … Read More

Top 20 Market Report: Philadelphia (6/19-7/19)

Every Wednesday, Share Rocket takes a look at one of the top 20 DMAs in the country and analyzes the last 30 days of data from Facebook, Twitter, and Instagram in that market. If you’d like to know more about … Read More