Graphic by Megan Sullivan

Share Rocket’s 2016 Social Standouts: Methodology

3 weeks ago 0 0 281

Share Rocket is a social media ratings company with a software platform that was developed to give broadcasters a way to measure their real-time performance in social media. We track and gauge performance on Facebook, Twitter, and Instagram in much the same way broadcasters do on-air – with ratings-based metrics.

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Graphic by Megan Sullivan
Graphic by Megan Sullivan

Tribune, Fox, Capitol invest $5 million in Share Rocket

1 month ago 0 0 282

One of the highest compliments a start-up can receive is an investment from its customers. It shows a trust and belief in where the start-up stands today and where it’s going from the people who know it best. That’s why we here are Share Rocket are particularly thrilled to announce

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Graphic by Megan Sullivan

Facebook users still flocking to local TV news pages

1 month ago 0 0 346

Recently, we took a look at a recent Pew study focused on social media trends that confirmed Facebook as the fastest-growing of the three major social networks tracked by Share Rocket.  Pew’s data on the broader marketplace aligns with Share Rocket’s data that Facebook is clearly the best way a

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How Important Is Facebook To America’s Newsrooms? New Study Puts It In Perspective

2 months ago 0 0 765

If you’ve ever wondered why Facebook is of paramount importance to newsrooms, a recent Pew research study underlines why: Facebook allows stations access to their audiences in numbers that used to only be possible through a television. Pew’s study found that 79% of the adults in the U.S. (which is

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September Power Rankings: The Most Dominant Local TV News Stations in America

4 months ago 0 0 1429

Since Share Rocket first introduced its social ratings solution, this revolutionary approach to measuring local audience behavior has always highlighted notable outliers in the data. Share Rocket’s social ratings and performance measurement platform is used by the largest broadcast ownership groups and their stations to effectively benchmark and rank their

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