Instagram’s Branded Content Policy Follows Facebook’s Lead

Instagram has long been the Wild West when it comes to social media advertising, with sponsors giving “creators” (what Instagram describes as celebrities, influencers, public figures, and publishers) high-dollar deals to shill for their products. The trouble is, not everyone … Read More

10 Reasons Every Brand Should Manage Social Like Broadcasters

These days, just about every organization has realized that connecting with their key audiences via social media presence is a necessity. It is where a brand and the important constituencies of the brand can engage directly and create deeper relationships. … Read More

Share Rocket’s Top 10 DMA First Quarter Social Review: #6-10

This week, we’re taking a look back at the first quarter of 2017 in the top 10 markets across the country to track the performance of the top local broadcasters and their talents so far this year. From President Trump’s … Read More

Share Rocket’s Top 10 DMA First Quarter Social Review: #1-5

This week, we’re taking a look back at the first quarter of 2017 in the top 10 markets across the country to track the performance of the top local broadcasters and their talent so far this year. From President Trump’s … Read More

KPHO Meteorologist’s Viral Post Changes the Game in Phoenix Market

  With baseball season here again, the crack of bats connecting with pitches is in the air across the country. While the best players keep their batting average up with singles and doubles, when a pitch gets hung out over … Read More